Description
Design thinking slows you down at the beginning.
Agile speeds you up all the way through.
Put in the same room the two look like opposites. In practice they are complements, and the complement is more interesting than either method alone. Design thinking without delivery produces beautiful research that never ships. Agile without design thinking produces rapid, confident iteration toward something nobody asked for.
This book sets out the combination in an order a reader can follow: each discipline on its own terms, then the practical joins — integration, collaboration across a mixed team, user needs that survive contact with a sprint, and prototyping as the shared machinery of both. It closes on measurement, the difficulties that recur, and where the practice is heading.
Written for the practitioner who has been asked to do both at once and would like a map before starting.





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